How to Buy a Website and Earn Passive Income: Step by Step

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“If you don’t find a way to earn money while you sleep, you will work until you die.”

 – Warren Buffet


Those words were reportedly said by well known billionaire, Warren Buffet.  While spoken many years ago, those words still ring true to this day.  If you’re looking to earn money from home, have more time for yourself, and enjoy the freedom of not having to answer to a boss and work the 9 to 5 grind, then owning a website may be your best option.



If you’re ready to own a website, there are several different paths you can take:

  • If you’re computer savvy and know how to code, you can build a website from scratch.
  • If you don’t have the time to build a website, you can go to sites like Weebly, Square Space, or Wix and they will provide you with a template to create a website without all the hassle of coding.
  • Finally, if you don’t have the time or interest in building a website, you can simply buy one that’s already up and running.



How To Buy a Website

The beauty of buying a website is that you don’t have to go through all the trouble of creating one in the first place.  You can simply buy a website that is already made, with content and traffic already in place.

If you do your research, you can actually buy a website that already has regular visitors and makes money as well.  That’s right, as soon as you purchase the website, you can start making money right away.

The easiest way to buy a website, is to go to is a huge online market place where thousands of websites, apps, and business are for sale.  It’s incredibly popular and will provide you with plenty of websites to choose from.


Types of websites you can buy on

  • News 

  • Gossip

  • Sports

  • Dating

  • Travel

  • Health

  • Self Help

  • And many more…

If you’re looking to buy a website asap, then is definitely the way to go.



Let’s put it into perspective…

Buying a website is like buying a business. All of the infrastructure is already in place. It’s up to you to make sure the business is worth buying before you hand over your money. There are a few key questions that should be answered before you move forward with the purchase. We’ll address them in a bit.



Look Out For Scam Websites:

While is a great website, there are other websites that aren’t as well known that also have websites for sale.  While these lesser known sites may have some great deals, be careful, some of them may be scams.  

Even on, there are websites that give false information such as how many people visit the website per day, or how much money the website actually earns per month.



Before you buy a website make sure you verify a few key things:

Exact amount of website traffic – Check website traffic for free here.
Website history – use the way back machine here to check the websites history.
If applicable, how much money does the website earn per month?


Will you own all copyrighted logos and designs on the website after you buy it?
How fast does the website load?  Use this tool here to check website loading speed or visit
The expenses related to keeping the website running?
Does the seller have previous sales?  Positive or Negative reviews?


Does the seller have any unpublished content that will be transferred with the website?
Visit the website – Does it exist?  Click on some of the pages and links in the website – do they work?  If links in the website aren’t functioning properly and you receive multiple 404 Error Codes, that is a sign that the website has not been well maintained.



Much like buying a home, a car, or almost any other important purchase, buying a website definitely requires a bit of research.  No matter if the site is priced high or $99, you don’t want to waste your money on an empty domain name. If you answer the key questions we’ve listed above, you should be able to make an informed purchase. If you want more details on the nuances of buying a website, there are several step by step guides you can take a look at.



After you buy your website, making money is the easy part. You can advertise your own products on your website or you can participate in affiliate programs. You can also earn money whenever someone clicks on an advertisement–this is usually done with Google Ads.

A common problem you may encounter after setting up your advertisements, is generating traffic to your website. Thankfully, there is a lot of information on this topic, and more and more is being produced every day. You can advertise with flyers, word of mouth, or potentially reach millions via social media. If you learn how to generate traffic on social media, you can easily direct those eyes to your website–learn more here.





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